Film & Television Apps Performance in Croatia Q4 2024

In the fourth quarter of 2024, the film and television app market in Croatia showed varied performance across the top five platforms. According to Sensor Tower, these insights reveal notable trends in downloads, revenue, and active user engagement.

MAXtv experienced fluctuating weekly downloads, peaking at around 7.7K in late October before declining to approximately 2.4K by the end of December. Active users increased steadily, beginning at 27K and reaching a peak of nearly 64K in mid-December.

HBO Max: Stream Movies & TV maintained a consistent weekly revenue, ranging from $15.5K to $19.8K. Downloads showed an upward trend, culminating in over 6.2K by the end of December. Active user numbers fluctuated, beginning at 67K, dipping mid-quarter, and ending strongly at 63K.

Netflix saw a slight decline in revenue, starting at $541 and dropping to $370 by the end of the quarter. Downloads increased significantly in December, reaching a high of 7.9K. Active users showed a robust increase, peaking at over 180K in late December.

VOYO.hr had its highest download week in mid-November with 9.4K, followed by a gradual decrease to around 2.1K by the close of the year. Active users started strong at 31K, peaking at 42K in early November before tapering off to 19K.

CineStar Hrvatska entered the market in late November and quickly garnered downloads, peaking at 9.4K in its second week. The download numbers settled around 3.7K by the end of December.

These insights from Sensor Tower highlight the dynamic nature of the film and television app market in Croatia, with varying trends in user engagement and app performance throughout the final quarter of 2024. For more detailed insights, visit Sensor Tower's platform.